Marketing has become a 24/7 activity. You no longer have a schedule that allows you to use a computer as the only device for marketing purposes. You’ll use the computer to complete the major tasks, such as writing content, publishing it, and outlining the further steps of your marketing strategy.
But what happens when you want to stay in touch with your team, respond to people’s comments, and monitor results on the go? You can’t glue yourself to the chair. Your mobile device allows you to have an active lifestyle while keeping the marketing strategy under control.
We’ll list the best mobile apps that you should install.
Top 10 Mobile Apps for Marketers
It’s amazing to see many marketers neglecting the importance of Pinterest. They are very active on Instagram, Twitter, and Facebook. But they don’t even think about Pinterest. They only focus on publishing great visual content, so they assume that people will pin it anyway.
Don’t be that person.
You want to reap the benefits of all social media apps, and Pinterest is one of them. Use the app to establish the brand’s presence through impressive visuals.
This website has a great mobile version, so you can access it on the go. It’s a good place to hire professional writers.
But if you were googling “where check a paper for plagiarism,” it’s the right place for you, too. There’s a free plagiarism checker that lets you clean up your promotional content before publishing it.
No matter what kind of brand you’re trying to promote, you can do it through Quora. Create a profile and start answering questions from your niche. Make sure to provide a lot of value!
You need Quora as an app, so you can be among the first experts to answer questions from your niche. You’ll access the app on the go. That’s how you’ll improve your chances to get noticed.
- Hemingway App
The Hemingway editor is a great way to improve the readability of your articles, social media posts, comments, and any other kind of content you publish online. It warns you to stay away from passive expressions and other elements that complicate your style.
Canva is one of the most popular services for editing photographs, infographics, Facebook covers, and other visuals. Did you know that it’s available as a mobile app as well? You can create your designs on the go, and you’ll do it in a much faster way.
Digital marketing is not just about publishing content. It’s about research as well. Podcasts can help a lot during that process.
Overcast is one of the most popular apps for podcasts. Install it, and start listening to relevant recordings while you’re driving your car, going for a run, or having a break from work. You’ll get inspired; that’s for sure!
All digital marketers know Hootsuite. It’s the most popular service for managing their publishing schedule. It’s also available as an app!
You can use the app to edit and post content on the go. It enables you to manage your social content schedule through a mobile device. You’ll use the app to communicate with your target audience, too.
How is your brand being mentioned across the Internet? What’s the reputation of your competitors? You want to be aware of the mentions all the time, so use this app to get reports in real time.
When you’re running a full-on digital marketing campaign, staying in touch with your team is essential. You’re probably dealing with freelance writers, editors, and content managers. Use the Hangouts app to connect with them.
Video conferences help you communicate much more clearly when compared to plain email.
You have to organize the contacts in your phone, and Nimble is the perfect app for that. It will integrate each contact with their social media profile, so you can choose how you’ll communicate with them.
Mobile Apps Make You More Productive
I highly doubt there’s a digital marketer who doesn’t use a smartphone. You already know how effective this device is, and how it can boost your productivity when you install the right apps on it.
But what apps are the “right” ones? If you install too many, you only get confused. You need the apps that you’ll actually need. It’s best to install a single app from each category: photo manipulation, social media analytics, contact management, social content management, productivity, and so on.
We listed some of the coolest apps for 2020. Try the ones that suit your needs. Are you using some of these apps already?
BIO: Nicholas Walker is a tech writer, editor, and part-time blogger. He’s working on several digital marketing projects at a time. Nicholas loves sharing marketing insights through his blog posts.